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Daily Fix

Cool and Classic "Esquire" Covers on Travel and Cars

Cool and Classic

By Petrolicious Productions / 18 Apr 2014

Spanning over twenty years, Esquire's covers have always considered their subjects playfully as befits one of Playboy's more tasteful rivals. Obviously, however, we're partial to the ones that relate to travel and the machines that make it easier for us to do so.

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How Have You Modified Your Car and To What Extent?

How Have You Modified Your Car and To What Extent?

By Benjamin Shahrabani / 14 Apr 2014
15 Comments

I can’t explain it—it just happens. And I bet it happens to a lot of you. I am speaking about the "slippery slope," a fallacious argument that hypothesizes that a tiny first step leads to a chain of related events culminating into something much bigger. That is what happens when I buy a car, but instead of bigger, I start down the slippery slope of making it better.

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1968 Honda N600 Was Fun and Fancy Free

1968 Honda N600 Was Fun and Fancy Free

By Petrolicious Productions / 11 Apr 2014
5 Comments

How do you advertise a foreign entry-level car in the country that practically invented the entry-level car? Make the campaign bright, modern, and above all: fun! In the late 1960s, Honda was expanding globally and their cars were especially well-suited to budget-concious people and the rebuilding European economies.

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Have You Ever Sold A Car And Then Regretted It?

Have You Ever Sold A Car And Then Regretted It?

By Benjamin Shahrabani / 7 Apr 2014
41 Comments

I have had a couple of cars that I spent countless hours fussing over. Polishing them, installing a new suspension, searching out rare upgrade parts on the internet, and obsessing over them until they were “just right.” Then in the blink of an eye, sold them. Only later did I wistfully remember and appreciate them.

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Road Tripping with an Airstream Is the Best Way to Travel

Road Tripping with an Airstream Is the Best Way to Travel

By Petrolicious Productions / 4 Apr 2014
4 Comments

While Airstream may have lots of competition in the travel trailer segment, it also stands alone. They're the oldest RV manufacturer in the USA and are icons most famous for their aerodynamic aluminum bodies. These ads date from the 1960s and early '70s and vary between the romance and discovery aspects of travel. Regardless, they all speak to bonds created while exploring new vistas.

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What Tool Brand Are You Loyal To?

What Tool Brand Are You Loyal To?

By Josh Clason / 31 Mar 2014
17 Comments

Part of the reason I drive a vintage car is that it was designed to last and I want a tool that shares that very same characteristic. There is something about a tool that is well crafted, and even if it feels a little silly to admit, I get a lot of pleasure out of something so simple as rebuilding and taking care of these tools.

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This Ford Falcon Campaign Tried Attracting Women

This Ford Falcon Campaign Tried Attracting Women

By Petrolicious Productions / 14 Mar 2014
2 Comments

Interestingly, it seems that Ford was targeting women more than men, as many of the images portray women more realistically than many other period advertisements (that usually show women gazing longing at the viewer). Regardless, these ads somehow manage to look simultaneously modern and retro while eschewing the polished photographic trend of the era.

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How Do You Pair Your Clothing and Accessories to Your Car?

 How Do You Pair Your Clothing and Accessories to Your Car?

By Yoav Gilad / 13 Mar 2014
18 Comments

Petrolicious believes in driving tastefully, not only in our actions and words, but also in terms of how we dress. Stylish clothing and accessories are de rigueur. For instance, when driving a convertible a baseball cap will do, however I find a flat cap to be a more stylish option. My choice of watch will also change according to the car I'm in...

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